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Amazon and marketplace selling

Selling through someone else's marketplace, where platform fees and account health are existential.

Family

Retail, eCommerce and marketplace

Stock to track, orders to fulfil, and customers who pay before they leave.

Also covers

  • Amazon FBA
  • Amazon seller-fulfilled
  • Etsy and handmade
Priority decisions
8

Operating reality

What makes this different

The realities that change which tools can actually work for you.

  • The platform owns the customer relationship, the fee schedule and ultimately your access to the business.

  • Marketplace settlement reports are not bookkeeping. Reconciling fees, refunds and reserves is a specialist job most general accounting software handles badly.

  • Account suspension is the largest single risk and is not insurable.

  • Inventory sits in someone else's warehouse, which complicates both counting and valuation.

Where to start

The decisions that matter here, in order

You do not have to take them in this order, and you do not have to take all of them. This is where most businesses like yours start.

  1. 1
    Accounting software

    Track income and expenses so tax time is a report, not an archaeology dig.

  2. 2
    Cash flow and budgeting

    See what is coming in and going out before the account gets tight.

  3. 3
    Inventory and materials

    Know what stock and materials you hold, and what they cost.

  4. 4
    Business banking

    A business account, so personal and business money stop mixing.

  5. 5
    Tax preparation

    File the business return, and stop guessing at quarterly payments.

  6. 6
    Credit and financing

    Borrow for equipment, vehicles or a gap, on terms you understand.

  7. 7
    Bookkeeping help

    Hand the books to a person instead of doing them yourself at 11pm.

  8. 8
    Business formation

    Register the business itself, so the company is separate from you.

Your next step

Answer six short questions about your amazon and marketplace selling business: your team, where the work happens and what you want to fix first. You get an operating plan in the order to tackle it, with the must-haves and comparison points for each area.

Answers

Common questions

What software does a amazon and marketplace selling business need?
Selling through someone else's marketplace, where platform fees and account health are existential. The decisions that matter most are 8 areas, starting with the ones tied to how the work actually gets done and paid for.
What makes running a amazon and marketplace selling business different?
The platform owns the customer relationship, the fee schedule and ultimately your access to the business. Marketplace settlement reports are not bookkeeping. Reconciling fees, refunds and reserves is a specialist job most general accounting software handles badly. Account suspension is the largest single risk and is not insurable. Inventory sits in someone else's warehouse, which complicates both counting and valuation.

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